Measured Thoughts

Current Marketing Events with Dave Reibstein

Topics

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• McDonalds drops sponsorship of Nascar's Kyle Larson after racial slur

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• ESPN asks its highest-paid TV personalities to take a pay out

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• Why CPG marketers can't afford to go dark despite coronavirus risks

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• Frito-Lay's internally produced ad highlights virus response efforts

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• Marketers predict pandemic will slow ad spend into 2021, study says

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