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Measured Thoughts

Linking Marketing Metrics To Financial Consequences

Professor David Reibstein

Current Marketing Events with Dave Reibstein

This Week in Marketing - December 9, 2020

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Topics

Movie' ad on Lifetime, reactions are finger lickin' good

Match.com's Satan meets 2020 ad

Babybel cheese unveils personalized onesies 9 months into pandemic

AT&T CEO Defends Controversial Warner Bros. Movie Release Plan as HBO Max Base Grows

Burger King Become Burger Queen to Sponsor an Obscure Women's Football Team

All Current Events

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