Measured Thoughts

Current Marketing Events with Dave Reibstein

Topics

​

• 3 months in, how COVID-19 has permanently changed marketing

​

• Verizon inks 3-year pact with 'League of Legends' esports league

​

• Burger King gamifies quarantine with 'Lockdown Whopper' in Brazil

​

• Big advertisers demand delay to TV upfronts, broader media buying changes

​

• Disney+ surges from last to 1st place in 'most beloved brands' this spring​

Listen to Measured Thoughts on Wharton Business Radio, Sirius XM Radio Channel 132

Online Playlist -- Best Of Measured Thoughts