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Measured Thoughts
Linking Marketing Metrics To Financial Consequences
Dial 1-844-WHARTON to call Measured Thoughts on Mondays between 4 p.m. and 5 p.m. EST
Guest, 6/9/14: Paul Farris - Landmark Communications Professor of Business Administration, Darden School of Business, University of Virginia
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Paul Farris
Landmark Communications Professor of Business Administration
Darden School of Business
University of Virginia
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