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Measured Thoughts
Linking Marketing Metrics To Financial Consequences
Responsible Research for Business and Management (RRBM) is dedicated to inspiring, encouraging, and supporting credible and useful research in the business and management disciplines. It is a virtual organization initially developed by a group of 24 leading scholars in 5 disciplines at 23 university-based business schools in 10 countries and now joined by a much larger community. We have support from many partners, including AACSB, EFMD, PRME, Aspen Institute‘s Business and Society Program, GRLI, and many business schools worldwide.
Imagine a world where business or management research is used widely in practice by business and other non-business organizations to improve the lives of people in our societies.
Read our vision paper and join the effort to advance responsible research in business and management.
David J. Reibstein
Co-founder and Current Chair
RRBM
We all have a vision for the future ... this is the Responsible Research in Business and Management (RRBM) Vision 2030
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