Linking Marketing Metrics To Financial Consequences
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President
Black Ink
CEO & President
Borderfree
CEO
The Jim Stengel Company, LLC
Founder & CEO
Hello-Products
CMO
Teradata
Saks Fifth Avenue
YP
VP of Marketing
Bonobos
Co-Founder & CEO
Visual IQ
Edward W. Carter Professor of Marketing & Chair of the General Management Program
Harvard
EVP of Integrated Customer Engagements and Analytics
MDC Partners
Co-Founder
Symphone Commerce
Global VP of Marketing & Communications
Whole Foods Market
Adjunct Lecturer
Northwestern University
Founder & Principal
Michael Schein Communications
HubSpot
Porch.com
Senior Fellow & Director of the SEI Center
The Wharton School
VP of Mobile Products
Criteo
CEO & Founder
Verbalizelit
Head of Strategy
NewsCred
Zuora
VP of Business Development
Carma
Getaround
Nativo
Chalkfly
Board Director & Investor
Bridgeworks & iJento
Executive Director, MSI
E. B. Osborn Professor of Marketing
Tuck School of Business, Dartmouth College
President & CEO
Legal Sea Foods
Executive Director
Jersey Shore Convention & Visitors Bureau
Carvel
Director of R&D
Blue Apron
Twice
Closely
VP of Customer Acquisition
The Neat Company
The Nature Conservancy
Professor of Marketing, Management & Organization
Marshall School of Business
University of Southern California
WGroup
Arrivalist
Director of Brand Management & Advertising
JetBlue Airways
Wells Fargo
Landmark Communications Professor of Business Administration
Darden School of Business
University of Virginia
Executive Vice President of Marketing
Dairy Queen
Professor of Marketing, Dean's Research Fellow and Academic Co-Lead of the Digital Technology Sector
School of Management
Boston University
Head of Global Business Development
ParkatmyHouse.com
Sidewalk
MLB
Founder, CEO & President
Edible Arrangements
Red Roof Inns
CMO & SVP
L.L. Bean
Lion'esque Group
Founders, Barefoot Wine
Authors of The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand
VP Advertising
California Milk Advisory Board
Former Chairman & CEO
Fandango
Rue La La
Senior Director of Marketing
Trulia.com
Associate Professor
Darden Graduate School of Business
Chobani
Founder & Chairman
CoreBrand
Director of Sports Marketing & Partnerships
Subway
Founder
eMetrics Summit
DeVry University
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